Amanda Cosindas | Dec. 11 2019
QDOBA Mexican Eats is igniting flavor for the holidays, turning its fan-favorite Queso into a scented candle. That’s right, a Queso candle to fulfill every cheese fanatic’s dream.
Just in time for gift swapping season, QDOBA dropped the limited-edition candle for $10 on its online shop after building anticipation on Facebook, Twitter, and Instagram. The positive, cheese-loving fan engagement led the candle to selling out in under three minutes! We’re pretty sure it led to some Secret Santa and White Elephant winners too.
The Queso candle is another playful execution that proves QDOBA stands for flavor (like that time we sent a truckload of Avocados to Chipotle to help them out on National Avocado Day).
Read more about it in Today, Thrillist, Delish, Daily Mail, and Mashable. Get the chips ready too, you might get hungry.