When brands like Walmart, Google and Netflix want
the most modern social thinking, they come to The Many.
Social has long-since gone mainstream, so it
should not operate as a separate channel
with separate goals, but rather one of many
channels in service to your audience, your
brand, and your business.
Instagram is not Twitter is not YouTube is not TikTok.
Every platform has different strengths and different audience expectations.
Massive reach combined with an ability to finely target.
Our inner creative, brought to millions.
The largest video library and second biggest search engine on earth.
The home of visual curation.
Real-time culture moderator.
One of the most important social networks for teens.
Redefining entertainment and introducing us to a new generation of performers.
A tool for business connections and conversations.
A post is just the beginning of something great. Creative opportunities continue
far outside the Instagram square across conversations, communities, and yes,
Paid Social is great for reaching many segments that are open to your message, capturing their attention and driving towards future conversion.
Organic Social is where brands should think like a media company: tell a great story that keeps existing followers engaged, and is also an open door to new ones who land on your grid.
Social is a complex and interwoven world of content, communities, influencers, and more, which means there are many social strategies.