Brand Response

Brand Equity

Brand Engagement

Brand Action

Chucky "I Scream"

Brand Positioning

Visual Identity & Design

Tone of Voice

Brand Event Activation

Stunt Activations

Meta Content

TikTok/Reels/Shorts

NBCUniversal

Bringing Chucky to the small screen with big screams.

Brand & Creative Strategy

Social & Content Strategy

Brand & Campaign Creative

Best in Class

Campaign Creative

Creator Collaboration

Influencer & Creator

Influencer Management

Branded Content Series

Digital Video

Organic Social

Community Management

eBay

Best in Class is a three-part series on IG Reels in which two watch influencers debate the best watches to gift a grad.

Media & Investment Strategy

Measurement & Analytics Strategy

Creator Content

Blazing Bourbon Chicken

Online Video

Snapchat

Panda Express

Leveraging the IP of a culturally relevant partnership to introduce a new offering from Panda Express

Connections Strategy

Creative Development

Video Production Oversight

Any Means Orange

Testing Strategy

Market Analysis

Competitive & Category Analysis

Media Buying

Measurement Reporting

Measurement Strategy

Paid Media Planning

Target Definition & Sizing

Dashboard Development

Bang Energy

Launch a new Bang Energy flavor, Any Means Orange, in collaboration with some of the internet’s most popular and influential streamers, Any Means Possible (AMP).

Media Planning & Buying

Media Execution & Reporting

Born A Sneakerhead

Content

Social Activations

Always-On Fast Media & Creator Content

The Footprint

Brand Health Analysis

Documentary

A Look at the Sole of Black Sneaker History

Good Fortune Scratcher

Inviting millions to experience the good fortune of Lunar New Year with Panda Express.

Breakthrough Experiential

I CAN 2023, The Evolution

CareCredit

Challenged to elevate and elaborate on CareCredit's "I CAN" messaging, we focused on emboldening consumers on their health and wellness journey.

Doers, Not Viewers

Print & OOH

A long-standing creative partnership that has taken NOS from a category competitor to a top-three leader.

Panda Mode

Driving consideration and sales for Panda Express

Secret Formula

Recruiting a new generation of NOS Energy drinkers

Dating Naked (Season 1 & 2)

VH1's first foray into original content was a dating show in which everyone is...well, naked.

Diablo IV - SlayPals

Blizzard Entertainment

Creating a high-profile moment that puts Diablo at the forefront of gaming culture.

You Can't Script This

World Surf League

A brand platform to challenge other major sports and champion what makes the World Surf League unique.

High Impact

Please Don't Buy Mixwell

Mixwell

At a time when the nation was caught up in wild beliefs and distasteful ideas, Mixwell Beverages was there with a campaign to remind those that this drink might not be for them.

Mike Perry Sneaker Hunt

Go-To-Market Planning

Partnering with Artist Mike Perry, eBay Unveils an Exclusive Sneakers Instagram Handle with an Immersive Art Experience

AG Style FF Campaigns

Inspire a new generation of Luxury & Fashion customers (Gen-Z & Millennials) to consider eBay as a trustworthy destination for luxury shopping

However You Panda

Communications Planning

Channel Analysis & Strategy

Creative Platform

TV & CTV

Display & Programmatic

Audio & Podcasts

Position Panda’s fan-favorite dishes as the catalysts to food rituals, celebrating the individuality and self-expression they inspire by prioritizing attention over impressions with high-impact media placements and creative.

Narcos Series Launch: #COKENOMICS

Netflix

How an epic social campaign consisting of more than 300 pieces of original content helped Narcos win more viewers than Game of Thrones.

Brand Campaign

Performance Modeling

Media Mix Modeling

Quest

Redefine an audience to drive short-term sales and long-term brand growth.

#BecauseNoReason

Chambord

We took the iconic (but essentially irrelevant to our female millennial consumer) black raspberry liqueur and created a nouveau, up-to-the-cultural-minute campaign that said you don’t need an excuse to add Chambord to your drink.

Between 2 Rides Season I and II

eBay Motors became the largest parts and accessories YouTube channel as a result of the Between 2 Rides branded content series

Kids

Design

Video

YouTube

Bringing Imagination to Life with YouTube Kids

Hot Wheels for Real

Hot Wheels

An epic transformation of the 3rd-biggest toy brand on the planet.

Vault Trials

Visual Identity

Social Spaces

Virtual Access to the World’s Most Exclusive Cards.

The Moments In Between

Branded Film

BioSteel

Showing a real side of hockey NHL fans rarely get to experience

Aperol Brunch Society

Brand Personas & TOV

Aperol

Introducing the Aperol Spritz to America, not through a campaign, but a movement.

Jinjja Love Jin Ramen

Sweepstakes

Product Development

Jin Ramen

Otoki is one of the biggest global food companies with 55 years of experience and leadership in 31 Korean food categories, including Jin Ramen as a hallmark sub-brand. Otoki makes it simple to enjoy real Korean flavors- from noodles to sesame oil and rice, OTOKi brings rich, tasty products to our kitchen.

Warriors on Board

Wounded Warrior Project

Engaging a younger audience to ensure that veterans are not forgotten.

Movember

Strategy

Television

Strategic Partnerships

Gilette

A playful, cinematic celebration of the moustache’s cultural power - starring Australia’s cricket captain and cultural icon Pat Cummins - that unites Gillette and Movember to inspire more men to take part in a global movement for men’s health.

Yup, That’s It!

Brand Programming

Spindrift

Establishing a brand story and launching nationally in one of the most competitive categories.

LinkedIn

Instagram

Facebook

Participation

Services

Projects

Social & Influencer

Content Studios

Pulse

Partners

Join Us

Brand Strategy

Contact Us

In-Store

Brand Book

Long-Form

Social Playbook

In-Platform Execution

Web Testing & Execution

Documentaries

Custom Research

Portfolio Planning

AR & VR Experiential

Explainer & Testimonials

Social Planning

Brand Portfolio Planning

Branded IP & Programming

The Many is a 3X AdAge Small Agency of the Year helping brands grow through participation. Strategy, creative, content, media, AI & immersive.

No matter how big or small your revolution, it’s dead in the water if the people aren’t moved. 

That’s been our mission for 15 years now. No bystanders, no watching from the sidelines. You will feel something.  We were called Mistress for our first five years - we know what it’s like to turn heads.

Participation in all its imaginative, messy, memorable forms, that’s how we get results and overthrow the tyranny of indifference. 

If you haven’t found a way to get people consistently and actively involved in your brand or your business - give us a call and we’ll show you how. 